In addition, HTML may be a bit of a challenge to use in comparison to GIFs.Īn HTML script shows only real time. One big difference between the two tools is how they count time. There are two ways you can insert a timer into an email: a GIF or an HTML script. A study from 2017 found that opens, CTR and revenue per recipient increase for emails with a timer. There’s not much research on how countdown timers perform. Such reminders may also help people make decisions about when to start shopping if you notify them about a sales period, be it upcoming sales or those coming to an end. If you use a timer in an email that teases early access to a product, this may be viewed as a sign of care about your clients. This principle is a sign of proper service. After all, when something is scarce or limited that alerts people - the good old fear of missing out. As they see seconds tick away, clients should feel more inclined to do what you want them to. Timers as marketing tools are supposed to speed your clients up towards a certain action. However, there’s one more reason to occasionally use timers - the element of surprise. A ‘related search’ would be those words: urgency, notification, sales boost. Most of the time, a countdown timer is used to tell your clients that something won’t last forever and they’d better hurry up.
#Timer countdown gif download#
You can also find more information about the GIF video in the information section, and you can download the GIF with a timer under the output preview field.Why use GIF countdown timer in email marketing When the timer is added, you can examine individual GIF frames via the "Frozen Timer Mode" option or see the entire animation with a timer on all frames via the "Running Timer Mode" option. You can also change the timer font, the size of timer digits, the line-height (in case you use a multi-line timer), and choose a color for the timer and its background. The position of the timer can be set in the options or adjusted directly in the preview field by moving the timer rectangle with the mouse. If you don't use the "%t" and "%f" parameters, then you can simply overlay any text over the GIF.
For example, the string "time: %t sec(s), frame: %f" will give the result "time: 1 sec(s), frame: 4". You can also mix these parameters with regular text. These parameters are substituted with the timer value and the current frame number value. The timer text and format can be set via the format-string parameters "%t" and "%f". The first frame shows the entire running time of a GIF and each subsequent frame decreases this value towards 0.00s. In this mode, the timestamps are added in reverse order. Additionally, there's an option to enable a countdown timer. The timer precision can be 20ms, 50ms, 100ms, 200ms, 500ms, or 1 second. This mode increases the number of frames in the GIF and achieves accurate timing for any timer interval. If there is no suitable frame for a timer value, it injects an additional frame in the GIF with this timer value. This problem is easily solved with the second – "Uniform Timer" mode.
The timer value 0.05s (50ms) will be skipped because there is no frame at 0.05s that could display it. For example, if a GIF has a frame delay of 0.1s (100ms) and the timer accuracy is 50ms, then the first frame will be timestamped at 0.00s and the second at 0.10s.
The disadvantage of this timer mode is that if a frame is displayed on the screen for a longer time, then smaller resolution timer values will be skipped. This mode does not change the number of frames of the original GIF.
This mode simply prints the current time of each frame that's calculated from the original frame delay values (each frame in a GIF has an associated delay that indicates how long a frame should be displayed on the screen). The first is the "Frame Delay Timer" mode. It displays the running time of a GIF in seconds or milliseconds. This browser-based program draws a digital timer on a GIF animation.
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